Rachel Lincoln Sarnoff has worked in publishing for 15 years and holds a master’s degree in journalism from USC. She was the natural beauty products editor at a prominent ecommerce website, then a West Coast beauty trade editor at Fairchild Publications. As a freelancer, she wrote the beauty pages for Spa magazine and special gift and spa sections for Daily Variety, while also contributing beauty stories to Women’s Wear Daily, among others.
Rachel founded Sugar Public Relations in 2003, where she created nuanced marketing campaigns and event planning for clients such as the Step Up Women’s Network, benefiting disadvantaged women and girls nationwide, and Healthy Child Healthy World, which has protected children’s environmental health for the past 16 years, Homemade Baby organic baby food, Beyond Learning eco-friendly educational games, and more.
In June 2007, Rachel co-founded www.greengirlguide.com, a website devoted to green lifestyle, fashion and beauty that tags the phrase “If green is the new black, shouldn’t you know what you’re wearing?”
A mother of three, Rachel reduces, reuses and recycles in Los Angeles.
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